Milestones
ICC International Public Company Limited was founded in 1964 as a cosmetics business under the name “International Cosmetics (Pias) Limited Partnership”. Driven by dedicated Thai entrepreneurs, we have continuously developed and expanded our business, becoming a leading distributor of consumer goods covering a comprehensive range of lifestyle and fashion brands.
In 1994, the Company was listed on the Stock Exchange of Thailand, changing its name to “I.C.C. International Public Company Limited,” and propelled by dynamic innovation, selection of high-quality and value-for-money products, as well as development of modern services to continuously meet consumer needs.
We operate with the steadfast goal of “bringing confidence to everyone,” and strict adherence to our vision of being “a responsible and responsive platform to create better opportunities for people and society.”
The Company aims to become a leading national e-commerce platform, seamlessly connecting all trade channels to deliver the best possible customer experience while building strong partnerships across all sectors.
With the firm belief that “sustainability is the key to growth,” we are committed to conducting our business under the concept of sustainable development. This means not only adhering to social and environmental responsibility, but also operating in accordance with world-class standards.
We are committed to developing products and services under our trusted brand to help create a better future for everyone.
Moreover, the Company places great importance on close collaboration with our business partners, both domestically and internationally, aiming for strong partnerships, offering solutions that address the challenges of the modern world, and achieving sustainable growth together with our customers, partners, and society as a whole.
Company Establishment
ICC International Public Company Limited was founded with just seven employees under the name International Cosmetics Partnership, distributing cosmetics from Japan.
Wacoal Distribution
Secured exclusive distribution rights for Wacoal lingerie from Japan.
Arrow Distribution
Became the official distributor of ‘Arrow’ men’s apparel from the United States.
Stock Market Listing
Approved by the Ministry of Finance for listing on the Stock Exchange of Thailand.
Itokin Fashion Distribution
Became the authorized distributor for Itokin women’s fashion.
Guy Laroche Distribution
Introduced Guy Laroche men’s apparel from France into the Thai market.
Lacoste Distribution
Started distributing Lacoste products from France, expanding into men’s and women’s apparel.
Mizuno Partnership
Appointed as the official distributor for Mizuno, a renowned global sports brand.
Conversion to Public Limited Company
Officially registered as a public limited company, adopting the name ICC International Public Company Limited.
Brand Identity Transformation
Updated corporate logo, integrating Eastern cultural symbols like the dragon and rat, representing resilience and adaptability.
DAKS Distribution
Expanded product lineup with DAKS apparel from the United Kingdom.
Saha Group Export Fair
Launched the “Sahagroup Export 98,” now known as Sahagroup Fair, showcasing the company’s extensive portfolio.
BSC Brand Launch
Initiated the BSC brand, expanding into premium beauty and lifestyle selections.
Launch of His & Her Shop and introduced the His & Her Member Program
Introduced His & Her Shop and the His & Her Member Loyalty Program, which now has over 5 million members.
Shop Channel TV Digital
Established Shop Channel as a joint venture with Japan.
ICC Innovation Awards
Launched the ICC Innovation Awards to encourage creative solutions within the company.
Launch of ICCShopping.com
Introduced an online retail platform aggregating promotions from leading Saha Group brands, accessible 24/7.
Driving Sustainable Innovation and Global Expansion
A pivotal year focusing on sustainable growth, digital transformation, and ethical practices, reinforcing ICC’s position as a leader in innovation, customer experience, and environmental stewardship.